MHF wins Vodafone WOD UK Grant
Some 11,000 charities applied to Vodafone’s World of Difference (WOD) UK Programme and one of the lucky winners was The Muscle Help Foundation (MHF) – administered by the Vodafone Foundation, this fantastic scheme gives about 500 people the opportunity to work for a UK-based charity of their choice for two months, and get paid for their time.
Muscle Warrior Hayley Felton, a long-standing MHF Friend and advocate, was one of the winners with a clear goal to produce and present the charity’s first ever Appeal Film and have it shown premiere-style at a Charity Party event in the West End on Wednesday 19 October 2011. Her two month placement began in March 2011.
MHF’s co-founder and CEO Michael McGrath said, “Talk about ambitious or what! I know that Hayley likes nothing better than to set one goal after another – when we heard about Vodafone’s World of Difference UK initiative, we knew instantly it was a Hayley-project!”
“She’s incredibly talented and ambitious. An aspiring TV Presenter who one day wants to have her own chat-show programme (watch out Piers Morgan!), the application was crafted and the rest as they is history.”
Click the screen-grab below to go to Hayley’s blog and read all about the amazing people who’ve supported her and how this incredible journey has unfolded.
“The idea of planning and producing a broadcast quality (television standard) film that not only makes compulsive viewing but also informs is of course laudable – for it to inspire, engage and create a compelling call-to-action is amazing. We will support Hayley as much as we possibly can along this journey and we hope it will provide her with a useful platform for additional presenting experience as well as directly expanding her own knowledge of the film production process, research, face-to-face interview, set-up and the creative editing process,” commented McGrath (aka the Chief Muscle Warrior).
"A powerful hard-hitting film will for the first time give our small charity an asset that can be used to not only support our fundraising efforts and promote it to our stakeholder communities and partners, but it will also enable us to secure vital new charity partners and attract new donors – it will by default uplift our profile and in turn drive more Muscle Dream nominations. We intend to show the film in London at a new invitation-only charity event currently being planned for Wed 19 Oct as well as showcase it online using social network channels such as Facebook and Twitter," he added.
|
GET INVOLVED TODAY BY … Gifting for example vital resources ie. time, people, contacts, hotels, experiential or memorabilia items for our charity’s key auction events etc so we can concentrate on delivering more Muscle Dreams Become a Trustee, join our Management Team, become an MHF Friend or simply help us grow our network of MHF Ambassadors Nominate us as your Charity of the Year (COY) Raise funds by creating a Muscle Warrior team challenge event and by default, your company commits to helping us deliver one or more Muscle Dreams Recruit a Muscle Warrior team to take part in our annual GRIM-day outdoor 8 mile off-road fun adventure run Implement a Muscle Warrior CSR programme that drives employee engagement and rewards performance For further information, email ceo@musclehelp.com or phone the charity on +44 (0) 1763 274658 |
About World of Difference
http://worldofdifference.vodafone.co.uk
The World of Difference (WOD) programme is delivered by The Vodafone Foundation (Registered Charity No. 1089625) – imagine spending time making a difference working for your dream charity without the worry of having to make financial sacrifices. Well that’s exactly what the World of Difference programme is all about. Over the years Vodafone has helped hundreds of people bring their skills and experience to the charities of their choice.
About Vodafone World of Difference (WOD) UK
The World of Difference (WOD) UK programme gives 500 people the chance to work for a UK-based charity of their choice for two months, and get paid for their time. This year's winners ie. The class of 2011, started their placements in March, and are donating themselves to charities all over the UK. They are lending their considerable expertise to diverse causes like children and young people, the environment, animal welfare, poverty relief, health and the arts.
About Hayley Felton
www.hayleyfelton.co.uk
Hayley Felton is a TV Presenter and Artist with a versatility that applies not only to her presenting style but also her artwork. Hayley thrives on the variety the world of television has to offer; being equally at home interviewing as she is hosting dating shows to documentaries! With a wide range of experience including live events at the BBC and having starred in Wedding TV's Around the World in 80 Dates, her relaxed and quirky on-screen presence combined with a touch of glamour ensures a seamless and entertaining performance.
About Muscular Dystrophy (MD)
Muscular Dystrophy is the single biggest genetic killer of children in our world today. With some 75,000 UK sufferers being robbed of their mobility, independence and finally, for those with the most severe form known as Duchenne Muscular Dystrophy (DMD), their lives. The charity delivers experiences for people directly affected by this debilitating disease.
About Muscle Dreams
Muscle Dreams are amazing experiences in the UK designed to help children and young people whose lives are afflicted by the muscle-wasting disease, muscular dystrophy (MD), the opportunity to live a dream, or perhaps fulfil a cherished ambition. Muscle Dreams can cost anywhere between £500 to for example £5000 – whilst the charity will do its utmost at all times, it is unable to fund every Muscle Dream nomination received.
**Important Note for Journalists / Editors**
The charity works very hard to avoid language such as ‘grant wishes’ or ‘realise dreams’ or ‘fulfil special days’, which is very much in keeping with the approach of some other well-known charities. The Muscle Help Foundation delivers Muscle Dreams – we would be grateful if editors would ensure that this is communicated in this manner – thank you
From the press office of The Muscle Help Foundation
Registered Charity No. 1096716
